This lesson focuses on teaching students to understand the role of identity in the online marketplace and online advertising, and advertisers’ intent to manipulate consumers.
As social media engagement among youth continues to rise, students are becoming increasingly exposed to and involved in hashtag campaigns related to themes of identity, diversity, justice and social action.
Just as we engage students in establishing guidelines for building inclusive, safe spaces in our classrooms, it is vital that students learn how to communicate in internet groups and respond to bias online.
This lesson starts by showing children some of the kinds of advertisements they might run into online and helping them analyze these ads with a critical eye.
This lesson focuses on helping young children learn to participate in different kinds of digital communities. Students will solidify and work on what they know about being part of any community.
As children use digital media with increasing frequency, advertisers who work with digital platforms continue to understand kids as an ideal target audience. Among other things, this means it is important to help children learn to read online ads sensibly and critically.